Science-Led Fertility Support, Built from Personal Experience
We are Yan and Jade a microbiologist and a paramedic, a husband and wife, and the founders of Vitality Revival. This is our story, our purpose, and why we believe better fertility support should be easier to access.
Yan
Yan brings a rigorous scientific foundation to Vitality Revival with a microbiology background that directly informs our approach to formulation. His deep engagement with fertility science, the gut microbiome, and evidence-based nutrition shapes every product we develop.
Jade
Jade brings real-world clinical experience and a grounded, human perspective. As a paramedic, she understands what it means to support people through difficult moments and that same ethos runs through everything Vitality Revival does.
Vitality Revival was not built in a boardroom. It was built through lived experience the kind that changes how you see the world and what you decide to do about it.
We are, at heart, simply a couple who understand how complex, isolating, and deeply personal the fertility journey can be and who believed that better support should be easier to find.
How Vitality Revival Began
Facing Fertility Challenges
Like many couples, we reached a point where we felt ready to grow our family. What we did not expect was how complicated that process would become. We both faced fertility challenges that led us, eventually, down the IVF (ICSI) path.
IVF — The Reality
It was a demanding period medically, emotionally, and financially and one that required more resilience than we had anticipated. We learned more about fertility science, supplementation, and the gaps in accessible support than we ever expected to.
Our Son
After years of learning, persistence, and the support of those around us, we welcomed our son in December 2024. The experience changed us and it clarified exactly what we wanted to build.
Vitality Revival Is Born
The gap between the quality of care we wanted and what was readily available drove us to create something better. By combining Yan's scientific background with Jade's frontline clinical experience, we set out to develop supplements that are evidence-based, thoughtfully formulated, and created by people who genuinely understand the journey.
Fertility is rarely a solo experience. Every product we make is designed with both partners in mind because meaningful support should reflect the reality of how conception actually works.
Formulated With Purpose, At Every Stage
HER Fertility & HIM Fertility
Our flagship formulas designed to support reproductive health, hormonal balance, and natural fertility for both partners. Evidence-based ingredients, transparently dosed, and manufactured to GMP standards in the UK.
HER Revive & HIM Revive
Developed to support energy, vitality, and intimacy because relationships deserve care too, especially during demanding seasons of life. Formulated to complement the fertility range and support overall wellbeing. This product was designed with postpartum in mind and its perfect for that period where hormones are wild.
Supporting Families, In All Their Forms
We are acutely aware of the financial strain fertility treatment places on families. That awareness is not abstract for us it is personal. Our commitment to giving back is built into the structure of how Vitality Revival operates.
The IVF Raffle
Each year we fund one fully covered IVF cycle up to £5,000 paid directly to a clinic of the winner's choice. No intermediaries, no conditions. Because financial circumstances should not determine who gets a chance at parenthood. Details are shared via our blog, newsletter, and social channels.
A Week of Meals for a Child in Need
For every Vitality Revival supplement purchased, we help provide a week's worth of meals to a child in need. Supporting families in every sense of the word is central to our mission and will remain so as we grow. (The Nourish fund)
What You Will Find at Vitality Revival
Evidence-based fertility science — clear, accessible explanations of the research behind hormones, nutrition, the gut microbiome, and reproductive health for both partners
Honest reflections from our own experience — the challenges, the milestones, and the things we wish we had known earlier in the process
Community and shared experience — stories and resources that remind you this journey, however isolating it can feel, is one that many others understand
IVF Raffle updates — including behind-the-scenes progress, entry details, and winner announcements shared openly with our community
Subscriber-first access — early access to raffle updates, new educational content, and exclusive offers for those who join our community
You Are Welcome Here — Whatever Stage You Are At
Whether you are trying to conceive, supporting your reproductive health, or simply learning more about your options — this is a space built for you, by people who understand.
Download the Pre-Conception Guide (PDF)
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